HelpMarketplaceHow does pricing work for marketplace characters?
How does pricing work for marketplace characters?
Free Characters
Any creator can publish characters at no cost to users. Free characters are available to everyone on Dyva, including users on the Free plan. Free listings tend to get higher conversation volume and are a good way to build an audience before launching premium content.
Premium Characters
Premium characters require users to have a paid Dyva plan (Plus, Pro, or Creator) to start a conversation. As the creator, you set the pricing tier when publishing. Users pay through their existing subscription — there is no separate per-character purchase.
Revenue Share
Creators keep 70% of revenue generated from their premium characters. Dyva retains 30% as a platform fee covering hosting, AI compute, and distribution.
Minimum payout: $25
Payout method: Stripe Connect (direct deposit to your bank)
Payout schedule: Monthly, processed on the 1st of each month for the previous month's earnings
Dashboard: Track earnings, conversation counts, and conversion rates in Studio → Analytics
Full financial terms are in the Creator Agreement. Revenue share applies to all premium character interactions across text, voice, and API.